01. The PARTNERSHIP
SONOVATE
We teamed up with Sonovate, a leading finance and management platform for recruiters, to help them make a big splash at the Recruitment Agency Expo. They had the stand.
They had the team. We brought the social.
02. The CHALLENGE
It wasn’t enough to just show up with a branded stand and hope people stopped by.
Sonovate wanted to:
🚶♂️ Drive footfall to their stand
📲 Increase brand visibility online
📈 Turn captured leads into real connections
All while standing out in a packed expo hall full of noise, handshakes, and generic content.
03. our solution
We built a full event content strategy to make sure Sonovate owned the moment.
Before, during, and after the expo.
Here’s how we made it happen 👇
📅 Pre-event hype
We teased Sonovate’s presence across social with custom countdowns, BTS content, and value-driven messaging to boost awareness ahead of time.
🎥 On-site filming & editing in real-time
Our creators were boots-on-the-ground, capturing, editing, and posting high-energy videos during the expo to keep things fresh and reactive.
⚡ Tactical scheduling & live posting
We didn’t just film and forget, we posted live throughout the event to maximise reach and drive people straight to the stand.
📣 Post-event content to extend the momentum
From recap videos to lead nurture content, we kept the conversation going even after the expo closed.
04. The Results
🚀 High footfall at the stand - driven by real-time content that got people curious and walking over
🎬 Full suite of social-first video content created across the 2-day event
📲 Social channels stayed active and engaging throughout the entire expo
🤝 Helped turn leads into genuine follow-up conversations
We didn’t just capture the event, we helped amplify it.